Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Articles
Digital Disruptors
Considering how ubiquitous Amazon has become to online shopping, it's rather refreshing when a brand comes along that isn't affiliated with the mega marketplace. Or any other marketplace or retail…
Articles
World Cotton Day 2021
It's World Cotton Day 2021. And while that sounds like a great reason to break out the hoodies and denim jeans, the celebration plans go so much further. The theme…
Articles
The Mindset of Global Consumers
After more than a year-and-a-half of dealing with Covid-19 and the ensuing upheaval surrounding it, a new survey shows consumers around the world are feeling a range of emotions —…
Articles
Fashion & The City
More than a year after COVID-19 brought New York to its knees; and a year after the social unrest and upheaval of 2020; and mere days after Ida's flash floods…
Articles
The Influencer Marketing Push
Between the pandemic, which dramatically changed life as we knew it, and then changes to Apple's cookie-based tracking rules, marketers have been handed more than enough challenges in the last…
Articles
Things to Know About COVID-19 & Consumer Concerns in China (Wave 7)
74% of Chinese consumers are very concerned about Delta & other variants.
Articles
Things to Know About COVID-19 & Consumer Concerns in Mexico (Wave 7)
82% of Mexican consumers are very concerned about Delta & other variants.
Articles
Things to Know About COVID-19 & Consumer Concerns in the U.S. (Wave 7)
64% of U.S. consumers are very concerned about Delta & other variants.
Articles
The Clock is Ticking
Remember when there was talk of banning TikTok here in the U.S.? Back then, in August of 2020, the app had 100 million active users in America. By June of…