Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Articles | Consumer Research
This is How Parents Plan to Spend for Back-to-School 2024
Earlier this summer, Limited Too held a rooftop party in New York to kick off the return of the iconic tween brand before the start of the new school season.…
Infographics/Charts | Consumer Research
Articles | Consumer Research
Consumers, Retail and What to Expect in 2024? It’s Tricky
Another holiday season is just about in the books and, of course, the retail industry is looking to suss out trends for 2024 before January hits. That’s always tricky, but…
Articles | Consumer Research
Here’s Where & What Holiday Consumers Will Buy (Despite Their Economic Jitters)
Consumers may seem like walking contradictions right now – saying they feel one way about the economy but acting differently with when it comes to purchasing. And that has helped…
Articles | Consumer Research
Reaching Gen Z & Millennials: Different Social Platforms Call for Different Content Every Time
There are 8 billion people in this world. And of them, 60 percent, or 4.88 billion, are active social media users. In the U.S., that number jumps to 74 percent.…
Articles | Consumer Research
Despite Decreased Inflation, Back-to-School May Be Impacted
Inflation is at its lowest point in more than a year – three percent in June, down from 9.1 percent in June 2022. Yet, the continuation of increased prices, albeit…
Infographics/Charts | Consumer Research
Articles | Consumer Research
Gen Z + Gaming = Fertile Retail Ground
While Gen X and Boomers may be struggling to figure out what the metaverse even is, Gen Z is fully immersed in it. Now, digital experts are pointing to gaming as a…
Articles | Consumer Research
This is How Fashion Can Help America Recycle
The slogan “reduce, reuse, recycle” has been around for decades. But it’s only more recently that the fashion industry has begun examining how such actions could improve their sustainability efforts…