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Consumers

Consumers

Data and analyses of consumer attitudes, preferences and shopping habits.

Media

Why Consumers Want the Look & Feel of Natural Fibers at Home

Whether it’s being wrapped in a plush towel after a shower, curling up on the sofa with a soft throw blanket, or sliding under the bedcovers at the end of…

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Media

Supply Chain Insights – Clothing Label Survey

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Media

Heading to World Cotton Day, Here’s What Consumers Really Think of Cotton

In a matter of days, countries around the globe will be recognizing World Cotton Day, an event held annually on October 7 as both a celebration of cotton and an…

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Media

Supply Chain Insights – Disinfecting Wipes

What U.S. Consumers Look for in Wipes

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Media

International Day Explains Why Cotton is More than Just a Commodity

This October 7 will mark the official United Nations (U.N.) World Cotton Day, when this humble plant and fiber is acknowledged not just for the fabric it brings to the…

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Fashion & Natural Fibers

Microplastic pollution from synthetic textiles can be found all over the world — from Mount Everest, the highest point on the planet, to the Mariana Trench, the deepest oceanic trench…

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Media

How Fashion Can Give the People What They Want

On World Oceans Day this past June, the U.S. Secretary of the Interior issued an order that aims to reduce the sale and distribution of single-use plastic products and packaging,…

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Things to Know About Water Temperature & Laundering Habits

Things to Know About Water Temperature & Laundering Habits

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Media

Summer Fashion Trends

Two seemingly dichotomous trends are taking place this season: the “coastal grandmother” and “feral girl summer.” Sure, they may both sound odd as far as trends go. But this is…

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Denim Research – Q&A

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