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Consumers

Big Opportunities for Denim

In a fifth season episode of The Office, Meredith’s character made it clear that casual Friday apparel could be taken much too far. That was way back in 2008, when…

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Consumers

Fashion Can Work With Shoppers to Move Beyond COVID

It’s been more than two years since COVID-19 shut down the world and turned life, including retail, on its ear. Stores and brands scrambled to serve customers while operating within…

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Supply Chain

New Year’s Resolutions

Yes, it’s true. It’s January once again. A time when consumers perform the annual ritual of blowing cobwebs off their scales muttering, “This time will be different.” Exercising and losing…

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Consumers

Fashion & The City

More than a year after COVID-19 brought New York to its knees; and a year after the social unrest and upheaval of 2020; and mere days after Ida's flash floods…

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Consumers

The Influencer Marketing Push

Between the pandemic, which dramatically changed life as we knew it, and then changes to Apple's cookie-based tracking rules, marketers have been handed more than enough challenges in the last…

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Retail/Brands

What Consumers Want & What They Buy

A year ago, it seemed like Covid might finally have been the one opponent powerful enough to thwart fast fashion, the category known for inexpensive and cheaply made "disposable" garments.…

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Consumers

Style & Comfort

The pandemic is still making it hard to make plans when it comes to going back to work. But apparel brands should count on one thing: no matter where employees…

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Consumers

Meeting Apparel Demands

It's been more than a year since COVID-19 shut down life as we knew it. But, now that 40 percent of the U.S. is fully vaccinated, and half the country…

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