We have updated our Terms and Conditions and Privacy Policy with important information about our collection and use of your data and your data privacy options.
skip to main content
Cotton Lifestyle Monitor Cotton Lifestyle Monitor Cotton Lifestyle Monitor
Reporting on America's Attitudes and Behaviors
    Reporting on America's Attitudes and Behaviors
        
    • About
    • Contact Us
    • Cotton Lifestyle Monitor Cotton Lifestyle Monitor Cotton Lifestyle Monitor
    • Topics
      • Active/Athleisure
      • Apparel
      • Commodity Economics
      • Consumer Comments
      • Denim
      • Environment
      • Fiber Preferences
      • Home
      • Shopping
    • Media
        • Charts
        • Podcasts
    • Insights
        • COVID-19
        • Consumer
        • Retail
        • Supply Chain
    • Newsletter
    • Search
    1. Home
    2. »
    3. Insights
    4. »
    5. COVID-19
    6. »
    7. Things to Know About COVID-19 & Consumer Concerns in China...
    Home » Articles » Things to Know About COVID-19 & Consumer Concerns in China (Wave 9)
    January 11, 2022
    COVID-19
    & CONSUMER CONCERNS IN
    For More Information Contact: Corporate Strategy & Insights at [email protected]
    Sources: Cotton Incorporated’s COVID-19 Consumer Response Survey, a survey of 500 consumers in China conducted Mar 2020 (Wave 1),
    Apr 2020 (Wave 2), Sep 2020 (Wave 3), Nov 2020 (Wave 4), Mar 2021 (Wave 5), May 2021 (Wave 6, n=1,000), Aug 2021 (Wave 7),
    Oct 2021 (Wave 8), Dec 2021 (Wave 9).
    THINGS TO KNOW ABOUT...
    CHINA
    WAVE
    NINE
    AMERICA’S COTTON PRODUCERS AND IMPORTERS. Service Marks/Trademarks of Cotton Incorporated. ©2022 Cotton Incorporated.
    PANDEMIC FATIGUE IS SETTING IN: ARE WE THERE YET?
    Percentage who are very concerned about the
    COVID-19 coronavirus pandemic (by age):
    14-24 25-44 45+
    Wave 1
    (Mar ‘20)
    0
    20
    40
    60
    80
    Wave 2
    (Apr ‘20)
    Wave 3
    (Sep ‘20)
    Wave 4
    (Nov ‘20)
    Wave 5
    (Mar ‘21)
    Wave 6
    (May ‘21)
    Wave 7
    (Aug ‘21)
    Wave 8
    (Oct ‘21)
    Wave 9
    (Dec ‘21)
    56%
    27%
    48%
    Shop for clothing in
    physical stores
    say they are restless to be
    out among people again
    84%
    Go to the gym,
    dance, or play sports
    Percent of consumers who currently
    do the following:
    Hang out at
    the mall
    42%
    68%
    40%
    68%
    16%
    35%
    Wave 6
    (May 2021)
    Wave 9
    (Dec 2021)
    33% 50%
    Dress Pants,
    Shirts or
    Blazers
    Activewear &
    Athleisure
    Consumers Spending Drops
    % spending less or the same on clothing
    since the start of the pandemic
    51 %
    61 %
    73%
    74 %
    69%
    81%
    69%
    66%66%
    say wearing comfortable
    clothing helps them feel
    better right now
    W1 W2 W3
    W4
    W5 W6 W7 W8 W9
    Loungewear
    (Sweats,
    Leggings)
    Comfort Remains a Priority
    69% 43%
    40%
    46%
    45% 40%
    39% 39%
    Most Worn
    in Nov.
    Plan to
    Purchase
    T-shirts &
    Denim Jeans
    Casual Tops
    & Bottoms
    96
    %

    Things to Know About COVID-19 & Consumer Concerns in China (Wave 9)

    Related posts

    Apparel, Articles, Consumer, Featured, Insights, Region, The Americas, Topics, Types

    From Fashion to Fashioning

    Active/Athleisure, Apparel, Articles, Asia, Consumer, Denim, Europe, Featured, Insights, Region, Retail, The Americas, Topics, Types

    Preparing for a Comeback

    Apparel, Articles, Consumer, Denim, Featured, Fiber Preferences, Insights, Region, Shopping, The Americas, Topics, Types

    All Cotton for 24 Hours

    Articles, Consumer, Denim, Featured, Insights, Region, The Americas, Topics, Types

    Active Pursuit

    Articles, Commodity Economics, Featured, Insights, Region, Supply Chain, The Americas, Topics, Types

    March 2014 Executive Cotton Update

    Charts, Consumer, Featured, Insights, Media, Region, Shopping, The Americas, Topics, Types

    Percent of consumers who love or enjoy clothes shopping

    • Featured

    • Popular

    Celebrating the Blue Jean
    2 days ago
    Monthly Economic Letter
    May 2022
    2 days ago
    How Customer Experience Indicators Can Drive Business
    1 week ago
    Denim Research – Q&A
    1 week ago
    Pure and Natural
    6 years ago
    Driving Demand for Denim Jeans
    9 years ago
    Gen Z
    5 years ago
    CHINA, TARIFFS AND THE GLOBAL COTTON OUTLOOK
    4 years ago

    SIGN UP FOR EMAIL


    Update Profile

    MEDIA CONTACT

    Sarah Oldfield Galvez

    Contact Sarah

    By submitting this form, you acknowledge and agree that you have read, understand and agree to our Terms and Conditions and Privacy Policy.

    CONNECT WITH US

    About Us

    Reporting on America's attitudes and behaviors.

    The mission of Cotton Incorporated is to increase the demand for and profitability of cotton. The Cotton Incorporated Lifestyle Monitor™ helps fulfill this mission, by providing a range of marketing data and analyses to better inform decision makers on the global cotton supply chain.

    Topics

    • Active/Athleisure (31)
    • Apparel (265)
    • Care (2)
    • Commodity Economics (78)
    • Consumer Comments (48)
    • COVID-19 (42)
    • Denim (83)
    • Environment (71)
    • Fiber Preferences (128)
    • Home (13)
    • Media (141)
    • Shopping (423)
    SIGN UP FOR EMAIL
    Update Profile
    Visit us at:
    • About
    • Terms
    • Privacy
    • Contact
    • Site Map
    • Cotton Incorporated
    WordPress Theme built by Shufflehound. AMERICA'S COTTON PRODUCERS AND IMPORTERS. Service Marks / Trademarks of Cotton Incorporated. © 2020 Cotton Incorporated.
    • Login
    • Register

    Registration is closed.