Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Consumers
Articles
London Calling
Come summer, the international spotlight will shine on the United Kingdom when the 2012 Olympics begin in London. While billions worldwide will be watching athletes striving to achieve their personal…
Consumers
Articles
A New Mentality
Gillette’s new “Masters of Style” ad, featuring the fashionably attired Adrian Brody, Gael Garcia Bernal and Andre 3000, comes at a time when more U.S. men are taking their personal…
Consumers
Articles
Ready For Action
The NFL’s Super Bowl brings people together for one day each year to celebrate that most American of sports: professional football. And when it is over, viewers will snap up…
Consumers
Articles
Quality Pursuits
When the economy was booming and credit was easy, consumers cared less about the long term – in their apparel choices as much as in their savings account. But in…
