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Consumers

Denim’s Renewal

Everyone has a favorite pair of denim jeans — until they start fraying or ripping.  At one time, some funky patches might have helped to cover the holes and prolong…

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Consumers

Denim with a Twist

Maybe it's because people in general have become multitaskers, we've come to expect everything else to do double duty, too: Phones that have cameras and internet capabilities. Brac

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Supply Chain

Home Textiles: Sheets & Bedding

About 7 in 10 consumers say cotton is their fiber of choice for top-of-bed product categories because they feel cotton is best suited to meet their primary needs for comfort…

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Supply Chain

Home Textiles: Bath Towels

100% cotton bath towels remain the dominant offering at retail and the preference among consumers. In fact, focusing marketing efforts to remind shoppers how 100% cotton bath towels meet their…

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Consumers

The Comfort of Cotton

One of life's great luxuries that actually costs nothing is falling into bed and drifting off to sleep. What makes this a "luxury" is that many people feel they just…

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Consumers

Tons & Tons of Denim Kept from Landfills

The great thing about denim apparel is it practically lasts forever. The key word being practically. While nothing might fit as well as a pair of old blue jeans, at…

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Consumers

From Indie to Major Labels

The year 1873 was a busy one for San Francisco. That was the year the University of California opened its first medical school in the City by the Bay. San…

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Consumers

These Are The Days

The recent New York Denim Days Festival, a two-day event open to the public, combined the best of what festivals have to offer: food trucks, live music acts, industry panel…

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Consumers

Casual Workplaces

Before the coronavirus pandemic forced people to start working from home, where they can wear pajamas 'til noon or so, research showed business casual, or smart casual, is the most…

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Consumers