Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Articles
10 Facts to Know About COVID-19 & Consumer Concerns in Italy
Around the world, consumers are responding to COVID-19 by social distancing, working remotely, when possible, and staying home. Following up on our U.S. survey to better understand the effects of…
Articles
10 Facts to Know About COVID-19 & Consumer Concerns in China
Around the world, consumers are responding to COVID-19 by social distancing, working remotely, when possible, and staying home. Following up on our U.S. survey to better understand the effects of…
Articles
10 Facts About COVID-19 & Consumer Concerns
The response to COVID-19 is altering American life. Social distancing, working remotely, when possible, and the shift of education from public schools to the privacy of living rooms and kitchen…
Articles
Casual Workplaces
Before the coronavirus pandemic forced people to start working from home, where they can wear pajamas 'til noon or so, research showed business casual, or smart casual, is the most…
Articles
Social Platforms
If you ever wondered why you don't see this colleague or that friend on your Instagram feed, it might be because almost every other post is an ad. At least…
Articles
Here’s How Not to Fumble the Return
One of the big takeaways from the holidays was that online shopping again saw double-digit increases, climbing almost 19 percent over last year, according to Mastercard Spending Pulse. While that's…
Articles
Supply Chain Insights – Baby Care
The global market for baby diapers and wipes is strong and growing, as consumers across the world are expected to spend $70.1 billion on these products by 2023.
Articles
Empowerment & Endurance
Empowerment, as well as enduring style, is also behind "Rosie Reborn," a new campaign from Cotton Incorporated that's inspired by an icon of female strength, Rosie the Riveter. The campaign…
Articles
Look Who’s Flourishing on Their Golden Anniversary
Some pretty momentous events happened 50 years ago: the U.S. voting age was lowered from 21 to 18; Paul McCartney announced the Beatles were disbanding; and Cotton Incorporated was formed…
Articles
How a Focus on Work Can Grow Athleisure
To see athleisure's influence on pop culture, one need to look no further than both the Grammy's and the Super Bowl half-time show. Billie Eilish, the 18-year-old who set Grammy…