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It’s True: Local Businesses Have a Reason for Optimism
With global recession fears, inflation worries, and drought conditions so bad dinosaur footprints are turning up in dried up rivers, it might be surprising to find small businesses and local…
Articles
Meeting New Demands
After two-and-a-half years of dealing with a pandemic, nerves are frayed. That’s why anything retailers can do to make shopping easier isn’t just welcome, it can cement relationships and grow…
Articles | Fashion & Apparel Trends
This Fashion Trend Invites More Customers to Existing Space
The recent PROJECT New York show held a fireside chat with the description “fashion is ever changing and in its current iteration is making space for gender fluidity.” The message…
Articles
Gaining More from Customer Reviews
How often do you start a product search on Google? You’re not alone. Nearly half of all product searches start on the search engine. And the reviews attached to those…
Articles
Reaching Consumers In Spite of Inflation
It’s hard to say which is a bigger topic in the daily news: inflation or the blistering weather. One thing for sure is they both seem inescapable, with inflation now…
Articles
What Do Parents & Students Want?
Although one tired teacher took to Twitter in early June begging companies to hold off on Back-to-School ads until August, students in the U.S. return to their classrooms anytime from…
Articles
Gen Z is the Future
Brands and retailers believe Gen Z is the future. But it’s not just treating them well that will lead the way to success. Experts says engaging, empowering and collaborating with…
Articles
Leveraging Collaboration for Profit
Whether they work from home, go in to an office or school, attend events, or just want something new, U.S. consumers have continued to shop for new clothes to the…