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Articles
Rules of Engagement
Not long ago, retail was convinced that online meant the end of regular offline stores, and omni-channel retailing was not yet part of the lexicon. But “click-and-mortar” selling is transforming…
Articles
COURTING THE MEXICAN APPAREL CONSUMER
Economic and demographic factors have converged to propel Mexico’s financial growth and attract new commercial pursuits within the country. According to The Economist, Mexico may be one of the ten…
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Equal Time
Businesses are all about getting the attention of the male audience come NFL playoff and Super Bowl time. But in men’s wear, brands and retailers have been making a dedicated…
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Rethinking High/Low
Capsule collections. One-offs. Affordable couture collaborations. They are all products of high/low collaborations, but what used to seem unquestionably bankable has recently hit a few snags. This retail formula has…
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A Fight to The Finish
When critics were bemoaning the fact that retailers were ruining “family time” by opening up on Thanksgiving night, they may not have factored in how much retail therapy people need…
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Resilient Amidst Ups And Downs
American consumers are good at handling roller coaster rides – be it a national presidential election, a powerfully destructive hurricane, or a potentially damaging fiscal cliff. Since early fall, U.S.…
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Making The Connection
Retailers are increasingly investing in their mobile commerce platforms, be it an app or a mobile web site, to encourage consumers to use them while out shopping. But sometimes just…
Articles
Screen Time
Initially, smartphones and tablets were considered groundbreaking for checking email on the run. Today, though, they are a hot retail platform that is growing as fast as stores can adapt…
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Breaking with Restraint
Jobs, taxes and the national debt are still on the lips of every politician and pundit. Yes, it is the Age of Austerity. But that has not stopped U.S. shoppers…
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Enhancing the Experience
Consumers may still shop at their favorite apparel stores, but increasingly they are hitting the Internet first. Some prefer to research the store’s offerings, or ask friends for their opinion…