Apparel
Apparel
Articles
Considering Homegrown Apparel
Among restaurants, the farm-to-table movement has become so pervasive it's hard to find a menu or chalkboard that doesn't tout a local farmer, fisher, or baker. While the apparel industry…
Articles
Trying to Stay Healthy?
Millions of Americans work out in an effort to stay healthy. But research shows some activewear could be detrimental to the wearer's health and the environment at large. That's why…
Articles
Embracing Blockchain
Just when you thought you had a handle on what people meant when they talked about how the Internet of Things and artificial intelligence are crucial to the garment business,…
Articles
Lose the Parkas
Unless you were lucky enough to hit Coachella or Miami last month, there's a good chance you were wearing a winter parka for a good part of April. It was…
Articles
Cotton as a Fall Fabric
Spring means all things light and airy when it comes to warm weather apparel. But during the recent New York Fashion Week shows, cotton proved it isn’t only the darling…
Articles
Price, Quality, and Style
There is a consumer-clothing trend to buy fewer, longer lasting items often at higher price points. But Americans have a complicated relationship with price and apparel. According to the Cotton…
Articles
Consumers Value Everyday Performance Features
If shoppers are going to make an investment, they want clothes that will not just last, but will work for them.
Articles
In Apparel, It’s Fast Fashion Versus Sustainability
Consumers worldwide say that sustainability influences their apparel purchases
Articles
The Fine Art of Generational Appeal
Using data to zero in on the exact preferences to give consumers exactly what they want, no matter their age.
Articles
The Humble Tee, Elevated
Athleisure and high-end streetwear trends have stepped up the T-shirt game with luxury designers