Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Articles
Delivering On Denim
[chart align=”right”]/wp-content/uploads/2012/08/keyinsights.jpg[/chart] The love affair with denim crosses continents, continues to inspire creativity in products beyond jeans, and shows resilience even in economically uncertain times. In the U.S. alone, more…
Articles
Boom-ing Business
The Great Recession may have sent boomers for a loop, but smart retailers will realize this group is still a powerful purchasing force. Sure, Millennials — those children of the…
Articles
A Break from Tradition
When it comes to marriage ceremonies, an increasing number of couples are planning unique events that express themselves, rather than what strict tradition dictates. And that means brides can profess…
Articles
What’s In Store?
With consumers increasingly shopping online, brick-and-mortar retailers have had to step up their game to remind shoppers that the in-store experience is worthwhile, too. Top-notch customer service, curated selections, enhanced…
Articles
Smart Clothes for Smart Workouts
On the street, in the gym, or at home on the treadmill, fitness enthusiasts everywhere are prone to grabbing the old workout faithfuls: cotton tees, bottoms and shorts. And more…
Articles
Increasing Flexibility
The outfits of busy Americans are beginning to match their multi-tasking lives. Evidence can be seen at the home improvement and grocery stores, the children’s playground, even the movie theater. …
Articles
Making It Personally
This newest movement may be small in numbers, but it is big on ideals: American independent denim makers, designers who are producing small batches of top-quality jeans. In an age…
Articles
The Power of Youth
Today’s persistent tweens are turning out to be a boon for the retail industry, which can bank on them no matter the economic climate. This new generation of 7-to-13 year…
Articles
London Calling
Come summer, the international spotlight will shine on the United Kingdom when the 2012 Olympics begin in London. While billions worldwide will be watching athletes striving to achieve their personal…
Articles
A New Mentality
Gillette’s new “Masters of Style” ad, featuring the fashionably attired Adrian Brody, Gael Garcia Bernal and Andre 3000, comes at a time when more U.S. men are taking their personal…