Featured
Featured
Retail/Brands
Articles
Yes, There Are Other Ecommerce Platforms
If you’re an apparel brand these days, you’ve got Amazon to the left of you, demanding consumers to the right, and here you are: stuck in the middle with merch.…
Consumers
Articles
Repositioning For the Conscious Consumer
Now that consumers are becoming more conscientious shoppers, it seems everyone from artisan-produced luxury labels to discount mass retailers are positioning themselves to appeal to those seeking more sustainable product.
Retail/Brands
Articles
Private Labels
Gartner L2 recently noted that U.K. supermarket sales have been rebounding. Part of this is due to shoppers spending £85 million (over U.S. $104 million) more on private label groceries…
Consumers
Articles
Connecting With the Hispanic Market
Despite divisions that seem to make headlines everyday, America continues to be the melting pot of the world. And while their growth has slowed, the U.S. Hispanic population is steadily…
Consumers
Articles
Technology & Personalized Experiences
Millennials and Gen Z use technology at lightning speed, endlessly cruising from video to messaging to news to email with tireless dexterity and engagement. Older generations, meanwhile, are quick to…
Retail/Brands
Articles
Here’s Why “Made in USA” Matters
This Labor Day marks the 125th anniversary of the national holiday that celebrates and honors the American worker. For a lot of people, it's a day that symbolizes the end…
Supply Chain
Articles
The Benefits of Getting Technical with Cotton
If anyone doubts the staying power of cotton, consider that it was used 7,000 years ago for clothing in Ancient India, according to The History of Clothing. Its popularity has…
Consumers
Articles
The Natural Way to a Millennial Mom’s Heart
Somewhere between being called the Boomerang Generation (because a lack of finances meant they had to move back in with their parents) and Trophy Kids (because they were rewarded not…
Consumers
Articles
Taking It Personally
It used to be consumers all pretty much shopped the same way: if they needed something, they went to the store to get it. These days, there is still Point…