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Consumers

Big Opportunities for Denim

In a fifth season episode of The Office, Meredith’s character made it clear that casual Friday apparel could be taken much too far. That was way back in 2008, when…

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Consumers

Fashion Can Work With Shoppers to Move Beyond COVID

It’s been more than two years since COVID-19 shut down the world and turned life, including retail, on its ear. Stores and brands scrambled to serve customers while operating within…

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Consumers

Consumers Still Feathering Their Nests at Home

“Home is where we should feel secure and comfortable.” —  Catherine Pulsifer, author After two years of spending a lot of time at home, who could blame consumers if they…

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Retail/Brands

The Best of Holiday ’21

Despite fears that supply chain disruptions and inflation could hamper holiday sales, retailers enjoyed a very strong season in the last quarter of 2021. But instead of putting their feet…

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Supply Chain

New Year’s Resolutions

Yes, it’s true. It’s January once again. A time when consumers perform the annual ritual of blowing cobwebs off their scales muttering, “This time will be different.” Exercising and losing…

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Consumers

Digital Disruptors

Considering how ubiquitous Amazon has become to online shopping, it's rather refreshing when a brand comes along that isn't affiliated with the mega marketplace. Or any other marketplace or retail…

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Consumers

Fashion & The City

More than a year after COVID-19 brought New York to its knees; and a year after the social unrest and upheaval of 2020; and mere days after Ida's flash floods…

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Consumers

The Influencer Marketing Push

Between the pandemic, which dramatically changed life as we knew it, and then changes to Apple's cookie-based tracking rules, marketers have been handed more than enough challenges in the last…

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Retail/Brands

What Consumers Want & What They Buy

A year ago, it seemed like Covid might finally have been the one opponent powerful enough to thwart fast fashion, the category known for inexpensive and cheaply made "disposable" garments.…

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