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Consumers

A New Mentality

Gillette’s new “Masters of Style” ad, featuring the fashionably attired Adrian Brody, Gael Garcia Bernal and Andre 3000, comes at a time when more U.S. men are taking their personal…

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Retail/Brands

Rising Standards

A few years ago when jobs and incomes took a hit, consumers became obsessed with getting the lowest price possible when shopping for clothes.  But then “frugal fatigue” set in,…

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Retail/Brands

In Celebration of Shopping

Fashion’s Night Out is back.  And for those wondering if it is bigger and better than ever, in a word: Bieber.  As in, Justin Bieber, who says in the event’s…

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Retail/Brands

The High and Low Of It

The designer collaboration is alive, well and multiplying rapidly — a fact that should keep shoppers awash in one-offs for quite some time.  But the newest collaborations are breaking with…

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Consumers

The Male Storm

A zany thing happened on the way out of the recession: more and more men have begun investing in fashion.  In turn, retailers have had to amp up their offerings…

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Consumers

How the East is Won

With more than 1.3 billion people, China presents itself as a Western retailer’s dream.  But its economy, though still growing strong at 7.5%, has been in a slowdown for the…

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Retail/Brands

Making a Comeback

For years now, U.S. apparel makers have off-shored their manufacturing, affecting not only apparel workers in the States, but also entire local economies. Today, just 2% of apparel in U.S.…

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Retail/Brands

Rethinking High/Low

Capsule collections.  One-offs.  Affordable couture collaborations.  They are all products of high/low collaborations, but what used to seem unquestionably bankable has recently hit a few snags.   This retail formula has…

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Consumers

Equal Time

Businesses are all about getting the attention of the male audience come NFL playoff and Super Bowl time.  But in men’s wear, brands and retailers have been making a dedicated…

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Consumers

COURTING THE MEXICAN APPAREL CONSUMER

Economic and demographic factors have converged to propel Mexico’s financial growth and attract new commercial pursuits within the country. According to The Economist, Mexico may be one of the ten…

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