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Articles

Articles

Retail/Brands

Evolving Ecommerce

Sometimes there are major markers in life, events so big that life becomes divided into everything "before" or "after." We're living through that now. When this story was originally scheduled,…

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Consumers

10 Facts About COVID-19 & Consumer Concerns

The response to COVID-19 is altering American life. Social distancing, working remotely, when possible, and the shift of education from public schools to the privacy of living rooms and kitchen…

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Consumers

Casual Workplaces

Before the coronavirus pandemic forced people to start working from home, where they can wear pajamas 'til noon or so, research showed business casual, or smart casual, is the most…

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Supply Chain

Helping the World’s Water

Imagine a large cruise ship, as tall as a 16-story building and longer than a city block. Next, imagine it’s made of tiny microplastic particles that suddenly collapse into the…

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Consumers

Social Platforms

If you ever wondered why you don't see this colleague or that friend on your Instagram feed, it might be because almost every other post is an ad. At least…

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Consumers

Here’s How Not to Fumble the Return

One of the big takeaways from the holidays was that online shopping again saw double-digit increases, climbing almost 19 percent over last year, according to Mastercard Spending Pulse. While that's…

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Consumers

Supply Chain Insights – Baby Care

The global market for baby diapers and wipes is strong and growing, as consumers across the world are expected to spend $70.1 billion on these products by 2023.

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Consumers

Empowerment & Endurance

Empowerment, as well as enduring style, is also behind "Rosie Reborn," a new campaign from Cotton Incorporated that's inspired by an icon of female strength, Rosie the Riveter. The campaign…

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Consumers

Look Who’s Flourishing on Their Golden Anniversary

Some pretty momentous events happened 50 years ago: the U.S. voting age was lowered from 21 to 18; Paul McCartney announced the Beatles were disbanding; and Cotton Incorporated was formed…

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Consumers

How a Focus on Work Can Grow Athleisure

To see athleisure's influence on pop culture, one need to look no further than both the Grammy's and the Super Bowl half-time show. Billie Eilish, the 18-year-old who set Grammy…

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