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Consumers

Consumers

Data and analyses of consumer attitudes, preferences and shopping habits.

Consumers

Fashion & The City

More than a year after COVID-19 brought New York to its knees; and a year after the social unrest and upheaval of 2020; and mere days after Ida's flash floods…

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Consumers

The Influencer Marketing Push

Between the pandemic, which dramatically changed life as we knew it, and then changes to Apple's cookie-based tracking rules, marketers have been handed more than enough challenges in the last…

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Consumers

Things to Know About COVID-19 & Consumer Concerns in China (Wave 7)

74% of Chinese consumers are very concerned about Delta & other variants.

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Consumers

Things to Know About COVID-19 & Consumer Concerns in Mexico (Wave 7)

82% of Mexican consumers are very concerned about Delta & other variants.

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Consumers

Things to Know About COVID-19 & Consumer Concerns in the U.S. (Wave 7)

64% of U.S. consumers are very concerned about Delta & other variants.

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Consumers

The Clock is Ticking

Remember when there was talk of banning TikTok here in the U.S.? Back then, in August of 2020, the app had 100 million active users in America. By June of…

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Consumers

Things to Know About Consumers & Cotton

Discover the the latest consumer survey responses about people's preference for cotton and cotton products.

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Consumers

Style & Comfort

The pandemic is still making it hard to make plans when it comes to going back to work. But apparel brands should count on one thing: no matter where employees…

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Consumers

Next Gen Shoppers

It's hard to say how school, events, work and retail will look in the coming months, what with COVID's Delta variant impacting protocols on a seemingly daily basis. But for…

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Consumers

Back-to-School 2021

88% of parents prefer their children to be dressed in cotton.

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