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Featured
Consumers
Articles
Getting Outfitted for Fitness in 2019
It's that time of year when the last of the decorated Christmas cookies are eyed with ambivalence: to eat or not to eat. Of course, no sooner is the decision…
Supply Chain
Articles
Monthly Economic Letter December 2018
Movement in global cotton prices was mixed over the past month, with values for NY futures moving slightly higher, values for Chinese prices moving slightly lower, and the A Index…
Consumers
Articles
Consumer Outlook Good (For Now)
While shoppers have been spending well over the holidays, analysts expect to see a slowdown in certain sectors of the economy come the New Year, something that could affect how…
Supply Chain
Articles
Why Fiber Content Labels Matter
If it seems like consumers are very often price-driven when it comes to their clothing purchases, they are. But some in the apparel industry say consumers, as well as manufacturers,…
Consumers
Articles
How Gen Z is Redefining Influencers
If the children really are our future, brands and retailers better be prepared to have a digital relationship with them.
Retail/Brands
Articles
Customer Service
It's no secret that customers are more demanding than ever. Advances in technology have certainly made shopping more convenient, but have also led to a consumer that's more impatient and…
Retail/Brands
Articles
How to Dig Out From Under All That Data
Brands and retailers not only need to collect, but also gather insights from data to better understand and engage with their customers.
Retail/Brands
Articles
Email Marketing That Really Delivers
Want to win a trivia night? Then you should know the world's first email was sent back in 1971. Sure, an MIT programmer working on a project that was basically…
Retail/Brands
Articles
Don’t Call It “Used”
A classic scene in the cult movie classic "Party Girl" shows Parker Posey's character Mary parting with some of her designer clothes at a consignment shop to make rent. The…
Supply Chain
Articles
Monthly Economic Letter October 2018
This month’s USDA report included slight downward revisions to world production and mill-use figures. The global harvest number was lowered 314,000 bales (from 122.0 to 121.7 million) and the global…