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Articles
Articles
Doubling Down on Denim
Denim recently celebrated its 141st birthday – proving that some well-placed nips, tucks and makeovers can preserve one’s freshness. But over the last few years, one change has been less…
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Emerging Markets
Despite a slight economic slowdown in China, Western retailers and brands are still very much interested in expanding business there. After all, its population is four times the size of…
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The Gender Divide
The more things change among male and female shoppers, the more they stay the same. Men might be taking more of an interest in fashion than their dads did, but…
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Going Green
If online apparel shoppers look closely at a retailer or brand’s website, they will often find an area devoted to sustainability or social responsibility. This goes for major U.S. department…
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Pumping Up Activewear
Are women are buying more fitness apparel because they are determined to get in shape, or because ath-leisure fits the U.S. mindset at the register and on the runways? Whatever…
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Small-Batch Goes Mainstream
Perhaps credit goes to the hipsters, but consumers are showing an increased interest in products that are local, sustainable, curated, hand-crafted and the like. And a number of websites are…
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Exercising Growth
Imagine customers visiting a shopping center 100 times or more per year. If that sounds crazy, consider this: 44% of health club members use their gym 100 times annually, according…
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Optimizing Online
Consumers are spending more than ever on e-commerce items; online spending grew 14% in 2013, according to the analytics firm comScore. But most shoppers look at apparel buying as an…
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April 2014 Executive Cotton Update
Macroeconomic Overview: In comments made at a press conference at the end of March, the newly appointed chairwoman of the Federal Reserve, Janet Yellen, indicated that the U.S. economy continues…
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Aligning With the Stars
From endorsement deals and lines bearing a celeb’s name, to stars answering the question of “who” they’re wearing on the red carpet, the apparel and footwear industry is not only…