Articles
Articles
Articles
Getting It Right
It's no secret that buying apparel online isn't easy, for either the consumer or the retailer. Consumers have to wonder about fit, comfort, and how the fabric actually feels. Retailers…
Articles
What to Expect
The phrase "as soft as a baby's bottom" doesn't mean much until you actually come into contact with a newborn baby, where the difference between adult skin and this tiny…
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New Tech
Experts may differ on exactly why the Titanic sank -- was it the steel used, the rivets that held it together? But no one questions what pre-empted its sinking: the…
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Celebrating the Journey
The blue jean market looks very different than it did when Jacob Davis and Levi Strauss & Co., received the patent to strengthen men's work pants with copper rivets in…
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Amazon Rising
Once upon a time in retail, there were category killers -- stores so powerful in a particular type of offering, they knocked off their smaller competitors. Then along came an…
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An Active Opportunity
If you think activewear makers were excited when the athleisure boom took place in the U.S., imagine how interesting the Chinese market is to them.
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Leave Comfort to Clothes
“Fashion is the armor to survive the reality of everyday life.” — Bill Cunningham
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Helping Denim Go From Blue to Green
Earth Day is this Saturday and the campaign's focus is environmental and climate literacy. Organizers posit that education on these fronts will not only advance eco-related laws, but it will…
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Fashion Industry & Earth Day
This year on Earth Day, there will be more than the usual rallies and musical acts celebrating the event. There will be a March for Science in Washington, D.C., in…
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Eco Concerns
So, you consider yourself to be environmentally conscious and do your best to make healthy food choices. However, did you know that your clothes might be coming from deforested tropical…