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Consumers
Articles | Fashion & Apparel Trends
This is Why Denim is Circular – And Why Consumers Trust It
Just four years ago when the pandemic was raging, pajamas and sweatpants became the go-to garments all day, every day and the industry wondered about the future of denim. Though…
Supply Chain
Articles | Fashion & Apparel Trends
Here’s Why Brands Should Use More Natural Fibers – And Some Who Already Are, With Success
With wildfires, drought, flooding, and a never-before-seen tropical storm that hit the desert areas of California recently, climate change is dominating headlines around the globe. Concurrently, consumers are interested in…
Supply Chain
Articles
Monthly Economic Letter February 2019
Most cotton prices were stable over the past month. Chinese prices moved slightly higher. Indian prices moved slightly lower.
Retail/Brands
Articles
How to Dig Out From Under All That Data
Brands and retailers not only need to collect, but also gather insights from data to better understand and engage with their customers.
Consumers
Articles
Consumer Outlook for 2018: Good, If A Little Cautious
Regarding the U.S. economy, less than half of all consumers (46 percent) say they are optimistic toward the outlook for the U.S. economy, according to the Cotton Incorporated Lifestyle MonitorTM…
Retail/Brands
Articles
All Eyes Ahead
It will be a few weeks before we know how things shook out for Holiday 2016. But industry experts already know what trends to anticipate for the coming year. Some…
Retail/Brands
Articles
Putting Creativity to the Holiday Test
The big holidays are just days away, and retailers are in the final push to get their merchandise out of their stores and warehouses and into customers' homes. Drumming up…
Consumers
Articles
In a Winter Wonderland
Not everyone has experienced chestnuts roasting on an open fire or dashing on a one-horse open sleigh. But plenty of people have already felt Jack Frost nipping at their nose.…