Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Articles | Consumer Research
Guess Which Generation Wants Sustainable Clothes the Most
When it comes to sustainable shopping, consumers have preferences regarding what they’d like to buy. And industry experts say opportunity awaits the retailers that truly hear and respond to customer…
Articles
Consumers Still Feathering Their Nests at Home
“Home is where we should feel secure and comfortable.” — Catherine Pulsifer, author After two years of spending a lot of time at home, who could blame consumers if they…
Infographics/Charts
Things to Know About Home Textiles – U.S. Edition
Things to Know About Home Textiles – U.S. Edition
Articles
Anything But Basics
The U.S. has been living with COVID for two years, and nobody knows that more than parents of young children. “Between remote schooling and playdates being cancelled, children’s routines are…
Articles
Better Omnichannel Experiences
A handful of pre-pandemic years ago, Target announced it was going to remodel its stores, add dozens of small-format locations and put endless aisle technology in the hands of its…
Articles
Brands & Customer Reviews
It’s no secret that the COVID-19 pandemic has led to significant growth in ecommerce over the last two years. But stores and brands might not realize the importance online reviews…
Articles
Denim in 2022
A new COVID variant with a creepy sci-fi name is gaining notoriety in the seemingly endless pandemic. It should be noted, though, that virus-weary consumers aren’t taking this latest strain…
Articles
Here’s How Recycled Denim Helps America
When people talk about America the Beautiful, they’re definitely not referring to the 292.4 million tons of waste — which includes more than 17 million tons of textiles — the…
Articles
Sustainability & Concerned Consumers
Supply Chain Insights – Sustainability & Concerned Consumers