Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Consumers
Articles
Celebrating the Blue Jean
It’s been nearly a century and a half since the humble blue jean was born. Back on May 20, 1873, Levi Strauss and Jacob Davis patented the process of putting…
Consumers
Articles
How Customer Experience Indicators Can Drive Business
When considering new apparel purchases, consumers have much to contemplate style, fit, quality, price and comfort among them. Delivering all that in a seamless fashion be it online, in-store or…
Consumers
Infographics/Charts
All About Cotton
Discover the latest consumer survey responses about people's preference for cotton and cotton products.
Consumers
Articles
Big Opportunities for Denim
In a fifth season episode of The Office, Meredith’s character made it clear that casual Friday apparel could be taken much too far. That was way back in 2008, when…
Consumers
Articles
Fashion Can Work With Shoppers to Move Beyond COVID
It’s been more than two years since COVID-19 shut down the world and turned life, including retail, on its ear. Stores and brands scrambled to serve customers while operating within…
Consumers
Articles | Fashion & Apparel Trends
Invest in Our Planet
It’s been more than half a century since the world’s first Earth Day, when 20 million Americans called for greater protections for the planet. The Earth Day movement continues tomorrow,…
Consumers
Articles
Things to Know About COVID-19 & Consumer Concerns in China (Wave 10)
Things to Know About COVID-19 & Consumer Concerns in Mexico (Wave 10)
Consumers
Articles
Things to Know About COVID-19 & Consumer Concerns in Mexico (Wave 10)
Things to Know About COVID-19 & Consumer Concerns in Mexico (Wave 10)
Consumers
Articles
Things to Know About COVID-19 & Consumer Concerns in the U.S. (Wave 10)
Things to Know About COVID-19 & Consumer Concerns in the U.S. (Wave 10)