Although Italians’ affinity for clothes shopping is among the highest globally, they are more pragmatic shoppers. As store displays are the top source of clothing inspiration among Italian consumers, brands…

Robust growth projections of Mexico’s apparel spending have motivated brands such as H&M, Gap, Abercrombie, and Amazon to enter and expand in the market. Despite this development, cultural, retail, and…

Clothes shopping affinity, frequency, and impulse purchasing has declined in Japan over the past fifteen year. Yet, the growing popularity of online shopping offers brands the opportunity to tap into…

The projected doubling in China’s apparel market will be driven by its upper middle class. The upper middle class in China is projected to grow from 8% of the population…

By 2030, India is expected to become the world’s third largest apparel market with spending on clothes projected to more than double. Brands such as H&M, Gap, and Juicy Couture…

Due to intense retail development over the past fifteen years, Turkish shoppers have shifted away from unorganized outlets such as independent stores and street markets towards specialty retailers. Contrary to…

Colombian consumers’ love of clothes shopping has remained strong and their shopping frequency has increased over the past fifteen years. However, they have shifted their purchases to lower-priced retail channels.…