Articles
Articles
Consumers
Articles
COURTING THE MEXICAN APPAREL CONSUMER
Economic and demographic factors have converged to propel Mexico’s financial growth and attract new commercial pursuits within the country. According to The Economist, Mexico may be one of the ten…
Consumers
Articles
Equal Time
Businesses are all about getting the attention of the male audience come NFL playoff and Super Bowl time. But in men’s wear, brands and retailers have been making a dedicated…
Retail/Brands
Articles
Rethinking High/Low
Capsule collections. One-offs. Affordable couture collaborations. They are all products of high/low collaborations, but what used to seem unquestionably bankable has recently hit a few snags. This retail formula has…
Supply Chain
Articles
CHINESE COTTON POLICY: DECISIONS AND EFFECTS
As the world’s largest cotton grower, consumer, and importer, China has long been at the center of the global cotton market. Since the spike in fiber prices that occurred during…
Consumers
Articles
In with the Old, In with the New
Denim jeans have been around in some form for more than 100 years. Will consumers ever tire of wearing it? Only if designers stop being so innovative. Erin Barajas, director…
Retail/Brands
Articles
A Fight to The Finish
When critics were bemoaning the fact that retailers were ruining “family time” by opening up on Thanksgiving night, they may not have factored in how much retail therapy people need…
Consumers
Articles
Quality Over Quantity
When consumers put price above everything else, cheap fast fashion seemed to make sense. Shoppers liked that they could keep up with multiple trends per season without emptying their wallets. …
Supply Chain
Articles
Resilient Amidst Ups And Downs
American consumers are good at handling roller coaster rides – be it a national presidential election, a powerfully destructive hurricane, or a potentially damaging fiscal cliff. Since early fall, U.S.…
Retail/Brands
Articles
Making The Connection
Retailers are increasingly investing in their mobile commerce platforms, be it an app or a mobile web site, to encourage consumers to use them while out shopping. But sometimes just…
Consumers
Articles
From Fashion to Fashioning
It was not that long ago when fashion bloggers were considered super-fan party crashers at Fashion Week shows. Soon enough, though, they were recognized as influencers, with some gaining notoriety…