Apparel
Apparel
Articles
What Do Parents & Students Want?
Although one tired teacher took to Twitter in early June begging companies to hold off on Back-to-School ads until August, students in the U.S. return to their classrooms anytime from…
Articles
Don’t Call It “Used”
A classic scene in the cult movie classic "Party Girl" shows Parker Posey's character Mary parting with some of her designer clothes at a consignment shop to make rent. The…
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Changing Seasons
It’s that time of year when a “crisp fall day” sounds great until you find you’ve left the house dressed in attire more appropriate for summer than kicking the autumn…
Articles
Get Active
Take less time to read the scorecard and more time to read the hole. — Chi Chi Rodriguez, PGA Golfer The United States has a large population of Hispanic Americans,…
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Key to Maternity Success
Putting on a few pounds can make a woman self-conscious about the way her clothes fit. And then there’s putting on a few dozen pounds in a few months while…
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SECURING THE HISPANIC CONSUMER
KEY INSIGHTS Promote fashion-forward trends to capture the attention and dollars of this growing demographic. Cater to the social aspects of shopping and provide additional product education to increase consumer…
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Childrenswear & Back to School Apparel
Learn more about childrenswear and back to school apparel.
Articles
Storytelling with Cotton
When consumers talk about their favorite things to wear, they mention comfort, fit, and how the item makes them feel good. And more often than not, their favorite clothes are…
Articles
A Matter of Comfort
When big sports competitions roll around – especially major events like the Super Bowl, Boston Marathon, or World Series – apparel stores often get in on the action by pairing…
Articles
For Your Sweetheart
Ahh, Valentine’s Day. The day when men feel pressured to do something nice for that special someone in their life, and somehow a box of tempting chocolates always figures into…