Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Articles
Aligning With the Stars
From endorsement deals and lines bearing a celeb’s name, to stars answering the question of “who” they’re wearing on the red carpet, the apparel and footwear industry is not only…
Articles
Hope Springs
This year’s long, hard winter has been blamed for everything from slow housing starts to sluggish retail sales. Now that the warmer spring temps have supplanted sub-zero readings, numerous businesses…
Articles
Denim’s Renewal
Everyone has a favorite pair of denim jeans — until they start fraying or ripping. At one time, some funky patches might have helped to cover the holes and prolong…
Articles
Sizing Solutions
Fit remains an essential component for shoppers looking to buy something new. So both online and brick and mortar retailers are looking toward high tech solutions in an effort to…
Articles
Eastern Expansion
China’s retail sales are expected to rise 13% in 2014, according to its vice commerce minister. And a former Japanese commerce official says China is the world’s fastest-growing major retail…
Articles
The Denim Dialogue
With the Kingpins Show and Texworld wrapping up this week, those in the denim industry got a chance to see the next evolution of treatments and techniques. The options are…
Articles
Reviving Consumer Demand for Home Textiles
The turnaround in the U.S. housing market has resulted in stronger home textile sales, but quality issues threaten to hamper future sales potential. Eight of the top 10 U.S. home…
Articles
The Art of the Tweet
While social shopping channels like Facebook stores did not catch on as originally thought, retailers and brands continue to hone their usage of social media, often with creative methods. Kantar…
Articles
Clothing Changes That Impact Satisfaction
Retailers and brands have unprecedented access to direct feedback about the experiences customers have with their apparel purchases. Research reveals that unfavorable consumer opinions about clothing purchases could be detrimental to…
Articles
Men at Work
For so long, the male shopper was pigeonholed as one who let his significant other buy his clothes. Or, he disliked clothes shopping so much he just wanted to end…