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Consumers
Articles
Consumer Perspectives on “Green” Apparel
Environmental activism among consumers has steadily progressed due to more individuals adopting eco-friendly habits. Consumers’ eco-sensitive attitudes and behaviors can be understood as a form of enlightened self-interest. More than…
Retail/Brands
Articles
Fast Transformation
When consumers think “fast fashion,” their first thought might not be sustainable fabrics. But after years of hearing about how they are peddling “throwaway” apparel, leading retailers of low-price, trendy…
Retail/Brands
Articles
Small-Batch Goes Mainstream
Perhaps credit goes to the hipsters, but consumers are showing an increased interest in products that are local, sustainable, curated, hand-crafted and the like. And a number of websites are…
Supply Chain
Articles
Ethical Matters
Judging by the effort businesses are pouring into environmental and socially conscious initiatives, one would think consumers were militant about buying eco-friendly goods. Sure, consumers care, but they’re actually more…
Supply Chain
Articles
Being Domestic
A byproduct of the Great Recession was the realization by many people that a lot of jobs had been off-shored over the years. The recession’s double-digit jobless rate led people…
Supply Chain
Articles
CHINA’S BABY CARE & FEMININE HYGIENE MARKETS
KEY INSIGHTS Educate shoppers on the health and comfort benefits of baby care products to encourage higher consumption. Market to first-time tampon users through informative promotions. Increase cotton offerings in…
Retail/Brands
Articles
Fast vs. Slow
In a world where demanding consumers want everything faster, the term fast fashion has taken on a less than desirable connotation: big conglomerates using unfair labor practices to sell inexpensive,…
Supply Chain
Articles
The Ties That Bind
The U.S. Congress recently revived the Trans-Pacific Partnership when it voted to give President Barack Obama “fast track” authority to negotiate trade deals. The complicated, multi-pronged trade agenda involves 11…
Retail/Brands
Articles
Global Consumer Insights – China
The projected doubling in China’s apparel market will be driven by its upper middle class. The upper middle class in China is projected to grow from 8% of the population…
Retail/Brands
Articles
All Eyes Ahead
It will be a few weeks before we know how things shook out for Holiday 2016. But industry experts already know what trends to anticipate for the coming year. Some…