North America
North America
Retail/Brands
Articles
Strength of Small Businesses
The news last week that the U.S. economy added 230,000 jobs in April says a lot about the strength of small business, since about half of all American workers own…
Consumers
Articles
Dressing for the Seasons
If there’s one thing American shoppers love, it’s a sale. It’s a buying behavior that was initiated by retailer decades ago. Since stores have deliveries so early in the season,…
Consumers
Articles
Storytelling with Cotton
When consumers talk about their favorite things to wear, they mention comfort, fit, and how the item makes them feel good. And more often than not, their favorite clothes are…
Supply Chain
Articles
Being Domestic
A byproduct of the Great Recession was the realization by many people that a lot of jobs had been off-shored over the years. The recession’s double-digit jobless rate led people…
Consumers
Articles
Connecting with the Curvy Customer
Americans are all about “Go Big or Go Home!” We have a penchant for living big time all the time. And for better or worse, it’s had an effect on…
Consumers
Articles
A Matter of Comfort
When big sports competitions roll around – especially major events like the Super Bowl, Boston Marathon, or World Series – apparel stores often get in on the action by pairing…
Consumers
Articles
For Your Sweetheart
Ahh, Valentine’s Day. The day when men feel pressured to do something nice for that special someone in their life, and somehow a box of tempting chocolates always figures into…
Supply Chain
Articles
Easing Apparel Sourcing Cost Pressures
Market forces inside and outside of China that have kept cotton prices higher in recent years are disappearing. As a result, cotton prices around the world have moved lower. The…
Retail/Brands
Articles
Holiday Post-Game
Now that holiday 2014 retail sales have been reported — and it looks like U.S. consumers came out ready to play — analysts are interested in how much discounting played…
Consumers
Articles
Generational Gap
It wasn’t that long ago when marketers merely had to place ads in newspapers and magazines, or on TV or the radio to reach their audience. Generally, a lot of…