North America
North America
Articles
Evolving Ecommerce
Sometimes there are major markers in life, events so big that life becomes divided into everything "before" or "after." We're living through that now. When this story was originally scheduled,…
Articles
A New Retail Landscape
Let's face it: everything is weird now. Major League Baseball's "Boys of Summer," who Don Henley alludes to in that old soft rock hit, didn't even start their season. The…
Articles
Ecommerce Only
It was nearly two months ago (yes, it does it seem much longer) that states began closing bars and restaurants, and banning gatherings of more than 50 people in an…
Articles
Easing Fears & Growing Sales
After a couple of months with nothing to do but binge watch TV or go for quick grocery runs, consumers around some parts of the country are watching stores slowly…
Articles
Fast-Tracked Retail Change
At this point, the stories about how the coronavirus pandemic has impacted retail are plentiful, and most of them aren't pretty: store closures, bankruptcies, furloughs, and a reduction in consumer…
Articles
A Tale of Two Generations
States have been slowly reopening after the coronavirus pandemic saw stores, schools, work, and life in general shutdown months ago. For Gen Z and Millennials, COVID-19 marked yet another crisis…
Articles
Pivot Your Marketing
This is going to take a while. COVID-19 was so seismic in its intensity, recovery won't be instantaneous. Americans are known for their impatience, but the virus forced everyone to…
Articles
More of a Reality?
When COVID-19 ground everyday life to a halt, the impact on the retail industry was immediate and severe. The fashion industry, which offers anywhere from twelve to many dozens of…
Articles
New Merchandising Plans
The coronavirus pandemic saw spending drop 6.6 percent in March and 12.6 percent in April, according to the U.S. Commerce Department. It did increase 8.8 percent in May, according to…