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Consumers

Sustainability in Consumers’ Lives and Wardrobes

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Retail/Brands

Blue Jeans Celebrate a Big Birthday with Style & Sustainability

As the blue jean celebrates its 150th birthday on May 20, one wonders if the garment could serve as a master class in how constant reinvention is good for business.…

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Retail/Brands

Sustainable Cotton Apparel

Brands Stepping Up Their Sustainability Game

As consumers become more aware of sustainability, some fashion brands are making concerted efforts to not just be seen as an eco-conscious brand, but to change their practices and supply…

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Supply Chain

Embracing Sustainability

Remember those videos from last month after Hurricane Ida tore through the south then brought its wrath to the Northeast, bringing such powerful flooding it looked like waterfalls were rushing…

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Supply Chain

Embracing Sustainability

From unboxings, hauls and try ons to deals, sales, and coupons. The combination of social media and fast fashion has helped coax people into acquiring far more clothes than ever…

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Consumers

The Blue Jean Birthday Story: How It Started, How It’s Going Globally

It’s funny watching movies or TV shows that don’t really seem that old but then a character makes a call from a phone booth, checks their home answering machine or…

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Media

Consumers

This is Why Denim is Circular – And Why Consumers Trust It

Just four years ago when the pandemic was raging, pajamas and sweatpants became the go-to garments all day, every day and the industry wondered about the future of denim. Though…

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Supply Chain

Earth Day 2024: Here’s How Brands Can Increase Efficiency & Quality

While Earth Day is happening on April 22, all of April is considered Earth Month, giving ample opportunity for the industry to really consider its sustainability efforts. Where fashion and…

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Supply Chain

Here’s Why Earth Day Could Bring More Natural Fibers to Fashion

Earth Day will be celebrated April 22 and this year the organization behind the movement is focusing on plastics. To be clear, Earthday.org is “demanding a 60 percent reduction in…

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