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For Your Sweetheart
Ahh, Valentine’s Day. The day when men feel pressured to do something nice for that special someone in their life, and somehow a box of tempting chocolates always figures into…
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Underneath it All
A few years ago, intimates were fun and fresh and colorful and then… nothing changed. It seems consumers are finding the category a little ho-hum. However, there are some bright…
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Easing Apparel Sourcing Cost Pressures
Market forces inside and outside of China that have kept cotton prices higher in recent years are disappearing. As a result, cotton prices around the world have moved lower. The…
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In a Man’s World
In an effort to keep menswear sales as strong as they’ve been the last few years, retailers are going beyond seeking out the top trends. They are working to make…
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Holiday Post-Game
Now that holiday 2014 retail sales have been reported — and it looks like U.S. consumers came out ready to play — analysts are interested in how much discounting played…
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Generational Gap
It wasn’t that long ago when marketers merely had to place ads in newspapers and magazines, or on TV or the radio to reach their audience. Generally, a lot of…
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Holiday Bustle
No sooner did Thanksgiving weekend end and media reports were declaring that not only was Black Friday a bust with consumers (down 11% from last year), but retailers had better…
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Keeping up with the Joneses
Like beauty, luxury is in the eye of the beholder. Higher-end apparel retailers and brands have been trying to become the apple of this lucrative consumer’s eye via e-commerce and…
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The Kids Have It
Nothing in this world is certain but death and taxes – and kids outgrowing their clothes. It’s a steady market that has replenishment built right in. However, despite the short…
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The touch, the feel…
Over the years, the commercials have shown the fabric worn by small children as they played outdoors, bigger kids roughhousing in school, a young couple arguing in a car on…