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Articles | Fashion & Apparel Trends
The Time is Now for Natural Fibers
Scientists around the globe were recently shocked when temperatures over Earth’s poles soared: Antarctica was more than 70 degrees warmer than average, while areas of the Artic registered temps more…
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Consumers Still Feathering Their Nests at Home
“Home is where we should feel secure and comfortable.” — Catherine Pulsifer, author After two years of spending a lot of time at home, who could blame consumers if they…
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On World Water Day: How Fashion Can Do Its Part
Earth is called the Blue Planet because it’s covered mostly in water. And since 1993, World Water Day has been held every year on March 22 to “celebrate water and…
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Anything But Basics
The U.S. has been living with COVID for two years, and nobody knows that more than parents of young children. “Between remote schooling and playdates being cancelled, children’s routines are…
Articles | Fashion & Apparel Trends
How Conventional Cotton Can Organically Meet Consumer Desires
At a time when the world seems to be focused on sustainability, consumers have differing ideas on terms that describe different types of cotton and what “organic cotton” actually means.…
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Better Omnichannel Experiences
A handful of pre-pandemic years ago, Target announced it was going to remodel its stores, add dozens of small-format locations and put endless aisle technology in the hands of its…
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Focusing on Durability
The phrase “you get what you pay for” has probably been around since people had to start actually paying for things. In the garment industry though, the proliferation of fast…
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Bringing Human Touch to New Stores
Remember early on in the pandemic? Yes, it might feel like half a dozen or so years ago. But in March of 2020, brick-and-mortar stores were hammered when they were…
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Brands & Customer Reviews
It’s no secret that the COVID-19 pandemic has led to significant growth in ecommerce over the last two years. But stores and brands might not realize the importance online reviews…
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The Best of Holiday ’21
Despite fears that supply chain disruptions and inflation could hamper holiday sales, retailers enjoyed a very strong season in the last quarter of 2021. But instead of putting their feet…