Natural Fibers
Natural Fibers
Retail/Brands
Articles | Fashion & Apparel Trends
Top Reasons for Brands to Commit to Natural Fibers
While Earth Day was celebrated Tuesday, April 22, all of April is considered Earth Month. And as part of their commitment to the environment, fashion brands are making conscious material…
Supply Chain
Articles | Fashion & Apparel Trends
These New Technologies are Elevating Consumers’ Favorite Fiber
Cotton is such a traditional staple in the textile arsenal it may come as a surprise that new technologies and treatments are keeping this timeless fabric at the forefront of…
Consumers
Articles | Consumer Research
Here’s Why Consumers Prefer Natural Fibers for Home & Beyond
Just as fashion has its trends each season, so does the home décor market. But one thing that remains timeless is the consumer preference for natural fibers, whether for bedding,…
Retail/Brands
Articles | Fashion & Apparel Trends
Why These NYFW Designers Use Cotton For Fall Collections
New York Fashion Week recently wrapped and it’s clear that natural fibers like cotton will be having a moment once Fall/Winter 2025 comes around. From the billowing, wide-leg denim jeans…
Supply Chain
Articles | Consumer Research
Don’t Miss These Opportunities Presented by Clothing Labels
New York Fashion Week just wrapped, and with it and all the crowds, glamour, and fabulous apparel. But one of the most important parts of any garment – something that’s…
Supply Chain
Articles | Fashion & Apparel Trends
Here’s Why Brands Should Use More Natural Fibers – And Some Who Already Are, With Success
With wildfires, drought, flooding, and a never-before-seen tropical storm that hit the desert areas of California recently, climate change is dominating headlines around the globe. Concurrently, consumers are interested in…
Retail/Brands
Articles | Fashion & Apparel Trends
Here’s Why Brands Are Leaning into Natural Fibers
When it comes to sustainability, apparently there is a disconnect between what shoppers want and what retailers offer. In a survey from First Insight, the predictive analytics firm found consumers…