88% of parents prefer their children to be dressed in cotton.
Chalk Talk 2021
This autumn, it's expected most children in the U.S. will be going Back-to-Class, not just Back-to-School (BTS). And therein lies the reason why retailers...
After the COVID-19 pandemic that in March led to the swift shutdown of life as we knew it, school systems were left trying to...
10 Facts About Back-to-School Shopping
With the start of a new school year rapidly approaching, consumers and retailers alike are gearing up for Back-to-School shopping. Learn what is on...
‘Tis the (School) Season
The fireflies may be swirling, and lines at the ice cream stand are long. But for many a parent, summertime is Back-to-School (BTS) season....
Battle of the Bottoms
For many students over many years, the Back-to-School season has meant new jeans and tees to go along with a clean, new backpack that...
Reading, Writing, & Arithmetic
It may seem like graduation caps have barely hit the ground, but back-to-school shopping is right around the corner for millions of families. And...
Determine what parents prioritize when making apparel purchasing decisions for their children. By ensuring their clothing items are favorites in and out of the...
Finessing Final Preparations
It's hard to figure out who thinks summer flies by faster: kids or their parents. But for retailers and apparel brands, the all-important Back-To-School...
Let’s Talk Back-to-School
Summer is kicking into high gear for elementary, high school, and college kids across the country. But stores are gearing up for the 2016...
Taking Time to Shop
In talking with a Millennial recently about going to the movies, she said she hadn’t been...
Childrenswear & Back to School Apparel
Learn more about childrenswear and back to school apparel.
Put Down Those Beach Towels
The ink has barely dried on June’s report cards, but retailers are already thinking about Back-to-School...
Making the Grade
These days, when the kids head back to school, they require so much that parents feel...
Based on early Back-to-School (BTS) traffic, consumer spending is expected to enjoy a healthy increase this...
The Kids Are Alright
It is great to be an American tween: old enough to know what is trendy, yet...
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