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Fiber Preferences

Fiber Preferences

Retail/Brands

Here’s Why Modern Performance Cotton & Gorpcore Make Sense

Of all the fashion “core” looks that have come out in recent years – think Barbiecore, cottagecore, normcore – perhaps the most odd-sounding is gorpcore. The gorp portion of the…

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Retail/Brands

Here’s Why the Seal of Cotton Can Benefit Fashion Brands

It’s been 50 years since the Seal of Cotton trademark was introduced. That’s a lot of time filled with a lot of memories, many of them made while wearing cotton…

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Media

Retail/Brands

Here’s Why Brands Are Leaning into Natural Fibers

When it comes to sustainability, apparently there is a disconnect between what shoppers want and what retailers offer. In a survey from First Insight, the predictive analytics firm found consumers…

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Consumers

Supply Chain Insights – Disinfecting Wipes

What U.S. Consumers Look for in Wipes

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Consumers

International Day Explains Why Cotton is More than Just a Commodity

This October 7 will mark the official United Nations (U.N.) World Cotton Day, when this humble plant and fiber is acknowledged not just for the fabric it brings to the…

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Consumers

Fashion & Natural Fibers

Microplastic pollution from synthetic textiles can be found all over the world — from Mount Everest, the highest point on the planet, to the Mariana Trench, the deepest oceanic trench…

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Consumers

How Fashion Can Give the People What They Want

On World Oceans Day this past June, the U.S. Secretary of the Interior issued an order that aims to reduce the sale and distribution of single-use plastic products and packaging,…

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Retail/Brands

What Do Parents & Students Want?

Although one tired teacher took to Twitter in early June begging companies to hold off on Back-to-School ads until August, students in the U.S. return to their classrooms anytime from…

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Supply Chain

Why Microplastic Pollution is Still Fashion’s Concern

Although numerous residents of New Jersey are still openly bemoaning the plastic bag ban that took effect in May, millions of people around the globe are participating in Plastic Free…

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