Fiber Preferences
Fiber Preferences
Retail/Brands
Articles | Fashion & Apparel Trends
Top Reasons for Brands to Commit to Natural Fibers
While Earth Day was celebrated Tuesday, April 22, all of April is considered Earth Month. And as part of their commitment to the environment, fashion brands are making conscious material…
Supply Chain
Articles | Fashion & Apparel Trends
These New Technologies are Elevating Consumers’ Favorite Fiber
Cotton is such a traditional staple in the textile arsenal it may come as a surprise that new technologies and treatments are keeping this timeless fabric at the forefront of…
Retail/Brands
Articles | Fashion & Apparel Trends
Why These NYFW Designers Use Cotton For Fall Collections
New York Fashion Week recently wrapped and it’s clear that natural fibers like cotton will be having a moment once Fall/Winter 2025 comes around. From the billowing, wide-leg denim jeans…
Consumers
Articles | Fashion & Apparel Trends
Reaching 2025’s Health-Minded Consumer with “Plant-Based” Apparel
We all have them, that one friend who regularly posts about plant-based eating. But as folks contend with their New Year’s resolutions – especially those in the “This is the…
Retail/Brands
Articles | Fashion & Apparel Trends
Check It Out: Why Cotton Fits Best in the Current Fashion Landscape
It’s the end of the year, and while winter has many people dreaming of curling up with a soft blanket and a good book, the reality is usually mad dashes…
Retail/Brands
Articles | Retail Market Analysis
Where to Find Stability Amid Uncertainty in Current State of the Industry
It’s the end of the year, time to take stock and… what’s this? Gap profits are up, Target’s Q3 profits dropped significantly, and potentially everyone is wondering how new tariff…
Consumers
Articles | Fashion & Apparel Trends
The Notable Reasons Why Indie Brands Embrace Natural Fibers
It’s no secret that fast fashion and major brands have embraced petroleum-based textiles like polyester and acrylic. It’s to the point that nearly 70 percent of clothing is made of…
Supply Chain
Articles | Fashion & Apparel Trends
Why Leaving a Trace Is Becoming Important to Fashion
The issue of sustainability has become more common among fashion consumers. And now traceability is coming into play, as shoppers place a bigger import on knowing more about what they’re…
Retail/Brands
Articles | Fashion & Apparel Trends
Microplastics Are a Problem, but Fashion Can Help
During Plastic Free July, brands and retailers should also consider that, nearly two-fifths of consumers (37 percent) say sustainability or environmental friendliness is important to them when they’re looking at…