Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Consumers
Articles | Fashion & Apparel Trends
The Blue Jean Birthday Story: How It Started, How It’s Going Globally
It’s funny watching movies or TV shows that don’t really seem that old but then a character makes a call from a phone booth, checks their home answering machine or…
Consumers
Articles | Consumer Research
Heading to World Cotton Day, Here’s What Consumers Really Think of Cotton
In a matter of days, countries around the globe will be recognizing World Cotton Day, an event held annually on October 7 as both a celebration of cotton and an…
Consumers
Articles
International Day Explains Why Cotton is More than Just a Commodity
This October 7 will mark the official United Nations (U.N.) World Cotton Day, when this humble plant and fiber is acknowledged not just for the fabric it brings to the…
Consumers
Articles
Things to Know about Consumers & Inflation in China (Wave 2)
Things to Know about Consumers & Inflation in China (Wave 2)
Consumers
Articles
Celebrating the Blue Jean
It’s been nearly a century and a half since the humble blue jean was born. Back on May 20, 1873, Levi Strauss and Jacob Davis patented the process of putting…
Consumers
Articles
Things to Know About COVID-19 & Consumer Concerns in China (Wave 10)
Things to Know About COVID-19 & Consumer Concerns in Mexico (Wave 10)
Consumers
Articles
Denim in 2022
A new COVID variant with a creepy sci-fi name is gaining notoriety in the seemingly endless pandemic. It should be noted, though, that virus-weary consumers aren’t taking this latest strain…
Consumers
Articles
Sustainability & Concerned Consumers
Supply Chain Insights – Sustainability & Concerned Consumers
Consumers
Articles
Addressing Sustainability
Supply Chain Insights – Addressing Sustainability
Consumers
Articles
World Cotton Day 2021
It's World Cotton Day 2021. And while that sounds like a great reason to break out the hoodies and denim jeans, the celebration plans go so much further. The theme…