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Articles | Consumer Research
In Growing Outdoor Market, The Fiber to Use When Leaving No Trace Matters
More people than ever are enjoying the Great Outdoors. And companies are responding with products that help consumers get back to nature while enjoying natural fibers, be it in their…
Articles | Fashion & Apparel Trends
Here’s Why Modern Performance Cotton & Gorpcore Make Sense
Of all the fashion “core” looks that have come out in recent years – think Barbiecore, cottagecore, normcore – perhaps the most odd-sounding is gorpcore. The gorp portion of the…
Articles | Fashion & Apparel Trends
Who Should Really Be the Focus of “New You” in 2023?
The holidays are over so of course headlines are screaming “New Year, New You,” with everything from the latest paleo diet book to fitness plans being foisted upon the public.…