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Retail/Brands
Articles
Pivot Your Marketing
This is going to take a while. COVID-19 was so seismic in its intensity, recovery won't be instantaneous. Americans are known for their impatience, but the virus forced everyone to…
Consumers
Articles
A Tale of Two Generations
States have been slowly reopening after the coronavirus pandemic saw stores, schools, work, and life in general shutdown months ago. For Gen Z and Millennials, COVID-19 marked yet another crisis…
Retail/Brands
Retail/Brands
Articles
Fast-Tracked Retail Change
At this point, the stories about how the coronavirus pandemic has impacted retail are plentiful, and most of them aren't pretty: store closures, bankruptcies, furloughs, and a reduction in consumer…
Retail/Brands
Articles
Easing Fears & Growing Sales
After a couple of months with nothing to do but binge watch TV or go for quick grocery runs, consumers around some parts of the country are watching stores slowly…
Consumers
Articles
Things to Know About COVID-19 & Consumer Concerns in Mexico (Wave II)
As the COVID-19 pandemic continues across the globe, consumers adapt their shopping to this new normal. Based on data from the second wave of our COVID-19 Consumer Response Survey, our…
Consumers
Articles
Things to Know About COVID-19 & Consumer Concerns in China (Wave II)
As the COVID-19 pandemic continues across the globe, consumers adapt their shopping to this new normal. Based on data from the second wave of our COVID-19 Consumer Response Survey, our…
Retail/Brands
Articles
Ecommerce Only
It was nearly two months ago (yes, it does it seem much longer) that states began closing bars and restaurants, and banning gatherings of more than 50 people in an…
Consumers
Articles
Things to Know About COVID-19 & Consumer Concerns in the U.S. (Wave II)
As the COVID-19 pandemic continues across the globe, consumers adapt their shopping to this new normal. Based on data from the second wave of our COVID-19 Consumer Response Survey, our…
Consumers
Articles
A New Retail Landscape
Let's face it: everything is weird now. Major League Baseball's "Boys of Summer," who Don Henley alludes to in that old soft rock hit, didn't even start their season. The…