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Retail/Brands
Articles | Fashion & Apparel Trends
Blue Jeans Celebrate a Big Birthday with Style & Sustainability
As the blue jean celebrates its 150th birthday on May 20, one wonders if the garment could serve as a master class in how constant reinvention is good for business.…
Retail/Brands
Articles | Retail Market Analysis
Brands Stepping Up Their Sustainability Game
As consumers become more aware of sustainability, some fashion brands are making concerted efforts to not just be seen as an eco-conscious brand, but to change their practices and supply…
Supply Chain
Articles
Embracing Sustainability
Remember those videos from last month after Hurricane Ida tore through the south then brought its wrath to the Northeast, bringing such powerful flooding it looked like waterfalls were rushing…
Consumers
Articles
Sustainability & Concerned Consumers
Supply Chain Insights – Sustainability & Concerned Consumers
Supply Chain
Articles
Embracing Sustainability
From unboxings, hauls and try ons to deals, sales, and coupons. The combination of social media and fast fashion has helped coax people into acquiring far more clothes than ever…
Retail/Brands
Articles | Fashion & Apparel Trends
The Rise of Plastic-Free Fashion Amid Health Concerns Associated with Synthetic Fibers
When one thinks of Plastic Free July, the challenge to avoid all manner of plastic bottles, cups, and containers likely comes to mind. To be sure, that’s a central concern…
Supply Chain
Articles | Retail Market Analysis
This is How Brands Can Ride the Wave to Help the Oceans
It’s that time of year when thoughts of sand and surf take hold. Swimming, jumping the ocean waves, snorkeling, and whale watching are all part of the summer picture. And…
Retail/Brands
Articles | Consumer Research
How These Brands are Winning with Co-Created Content
Connecting with today’s consumer is no easy task. Sure, there are more ways to reach them thanks to the internet, but there is also more competition for their attention —…
Consumers
Articles | Fashion & Apparel Trends
The Evolution of Denim: Celebrating Blue Jean’s Birthday
Later this month marks the birthday of one of fashion’s most iconic pieces: the blue jean. “Born” on May 20, 1873, this anniversary date is a tribute to the denim…