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Consumers
Articles | Consumer Research
This is Why World Cotton Day is Celebrated Around the Globe
Ever since 2019, World Cotton Day has been celebrated on October 7 to highlight the role cotton plays worldwide in job creation, poverty reduction and maintaining economic stability in cotton-producing…
Retail/Brands
Articles | Fashion & Apparel Trends
The Rise of Plastic-Free Fashion Amid Health Concerns Associated with Synthetic Fibers
When one thinks of Plastic Free July, the challenge to avoid all manner of plastic bottles, cups, and containers likely comes to mind. To be sure, that’s a central concern…
Consumers
Articles | Fashion & Apparel Trends
The Evolution of Denim: Celebrating Blue Jean’s Birthday
Later this month marks the birthday of one of fashion’s most iconic pieces: the blue jean. “Born” on May 20, 1873, this anniversary date is a tribute to the denim…
Consumers
Articles | Consumer Research
America Recycles Day Isn’t Just About Bottles & Cans
America Recycles Day rolls in on November 15 and it stands as a prime occasion to promote the recycling of clothes and textiles. “Honestly, when most consumers think about recycling,…
Consumers
Articles | Fashion & Apparel Trends
The Blue Jean Birthday Story: How It Started, How It’s Going Globally
It’s funny watching movies or TV shows that don’t really seem that old but then a character makes a call from a phone booth, checks their home answering machine or…
Media
Consumers
Articles | Fashion & Apparel Trends
This is Why Denim is Circular – And Why Consumers Trust It
Just four years ago when the pandemic was raging, pajamas and sweatpants became the go-to garments all day, every day and the industry wondered about the future of denim. Though…