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Articles | Fashion & Apparel Trends
Blue Jeans Celebrate a Big Birthday with Style & Sustainability
As the blue jean celebrates its 150th birthday on May 20, one wonders if the garment could serve as a master class in how constant reinvention is good for business.…
Articles | Retail Market Analysis
Brands Stepping Up Their Sustainability Game
As consumers become more aware of sustainability, some fashion brands are making concerted efforts to not just be seen as an eco-conscious brand, but to change their practices and supply…
Articles
Embracing Sustainability
Remember those videos from last month after Hurricane Ida tore through the south then brought its wrath to the Northeast, bringing such powerful flooding it looked like waterfalls were rushing…
Articles
Embracing Sustainability
From unboxings, hauls and try ons to deals, sales, and coupons. The combination of social media and fast fashion has helped coax people into acquiring far more clothes than ever…
Articles | Fashion & Apparel Trends
Check It Out: Why Cotton Fits Best in the Current Fashion Landscape
It’s the end of the year, and while winter has many people dreaming of curling up with a soft blanket and a good book, the reality is usually mad dashes…
Articles | Retail Market Analysis
Where to Find Stability Amid Uncertainty in Current State of the Industry
It’s the end of the year, time to take stock and… what’s this? Gap profits are up, Target’s Q3 profits dropped significantly, and potentially everyone is wondering how new tariff…
Articles | Consumer Research
America Recycles Day Isn’t Just About Bottles & Cans
America Recycles Day rolls in on November 15 and it stands as a prime occasion to promote the recycling of clothes and textiles. “Honestly, when most consumers think about recycling,…
Articles | Fashion & Apparel Trends
The Notable Reasons Why Indie Brands Embrace Natural Fibers
It’s no secret that fast fashion and major brands have embraced petroleum-based textiles like polyester and acrylic. It’s to the point that nearly 70 percent of clothing is made of…
Articles | Fashion & Apparel Trends
Why Leaving a Trace Is Becoming Important to Fashion
The issue of sustainability has become more common among fashion consumers. And now traceability is coming into play, as shoppers place a bigger import on knowing more about what they’re…
Articles | Fashion & Apparel Trends
Microplastics Are a Problem, but Fashion Can Help
During Plastic Free July, brands and retailers should also consider that, nearly two-fifths of consumers (37 percent) say sustainability or environmental friendliness is important to them when they’re looking at…