Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Articles | Fashion & Apparel Trends
The Notable Reasons Why Indie Brands Embrace Natural Fibers
It’s no secret that fast fashion and major brands have embraced petroleum-based textiles like polyester and acrylic. It’s to the point that nearly 70 percent of clothing is made of…
Articles | Consumer Research
It’s Plastic Free July – And This Is Why Consumers are Concerned About Synthetics
Amazon recently announced it has replaced 95 percent of the plastic pillows used for packaging in the U.S. and plans to phase them out entirely by the end of the…
Articles | Consumer Research
Why Consumers Want the Look & Feel of Natural Fibers at Home
Whether it’s being wrapped in a plush towel after a shower, curling up on the sofa with a soft throw blanket, or sliding under the bedcovers at the end of…
Infographics/Charts | Supply Chain Insights
Articles | Consumer Research
Heading to World Cotton Day, Here’s What Consumers Really Think of Cotton
In a matter of days, countries around the globe will be recognizing World Cotton Day, an event held annually on October 7 as both a celebration of cotton and an…
Infographics/Charts | Consumer Research
Supply Chain Insights – Disinfecting Wipes
What U.S. Consumers Look for in Wipes
Articles
International Day Explains Why Cotton is More than Just a Commodity
This October 7 will mark the official United Nations (U.N.) World Cotton Day, when this humble plant and fiber is acknowledged not just for the fabric it brings to the…
Articles | Fashion & Apparel Trends
Fashion & Natural Fibers
Microplastic pollution from synthetic textiles can be found all over the world — from Mount Everest, the highest point on the planet, to the Mariana Trench, the deepest oceanic trench…
Articles | Fashion & Apparel Trends
How Fashion Can Give the People What They Want
On World Oceans Day this past June, the U.S. Secretary of the Interior issued an order that aims to reduce the sale and distribution of single-use plastic products and packaging,…
Infographics/Charts | Consumer Research
Things to Know About Water Temperature & Laundering Habits
Things to Know About Water Temperature & Laundering Habits