North America
North America
Articles
Purchasing Power
Raw cotton’s volatile price increases have made many in the industry jittery, too. Yet new research from Cotton Incorporated shows that consumers are actually willing to pay more than what…
Articles
Quality Pursuits
When the economy was booming and credit was easy, consumers cared less about the long term – in their apparel choices as much as in their savings account. But in…
Articles
Seasonless Style
Consumers are shopping more shrewdly than ever. They cross-check products and pricing before they head to stores, and arrive armed with smartphones as backup. They want products that wear well…
Articles
Bringing It All Back Home
Job loss during the Great Recession has Americans — and 2012 presidential contenders — thinking a lot more about job creation. In the apparel sector, some consider it a duty…
Articles
New Laps of Luxury
If it is good to be rich, it is just as good to be a business that caters to the sector. The luxury apparel market is alive, well and growing…
Articles
A New Mentality
Gillette’s new “Masters of Style” ad, featuring the fashionably attired Adrian Brody, Gael Garcia Bernal and Andre 3000, comes at a time when more U.S. men are taking their personal…
Articles
Finding Stability
One year ago, cotton prices were soaring and the apparel industry feared consumers would react by curtailing spending. Although prices on cotton apparel did increase, shoppers have continued or increased…
Articles
The Power of Youth
Today’s persistent tweens are turning out to be a boon for the retail industry, which can bank on them no matter the economic climate. This new generation of 7-to-13 year…
Articles
Making It Personally
This newest movement may be small in numbers, but it is big on ideals: American independent denim makers, designers who are producing small batches of top-quality jeans. In an age…
Articles
Increasing Flexibility
The outfits of busy Americans are beginning to match their multi-tasking lives. Evidence can be seen at the home improvement and grocery stores, the children’s playground, even the movie theater. …