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An Iconic Staple
Denim has always been a tried-and-true staple item here in the U.S. While the relatively recent athleisure trend may have affected America's denim sales, jeans remain the top bottomswear item…
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Global Consumer Insights – Japan
Clothes shopping affinity, frequency, and impulse purchasing has declined in Japan over the past fifteen year. Yet, the growing popularity of online shopping offers brands the opportunity to tap into…
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Global Consumer Insights – China
The projected doubling in China’s apparel market will be driven by its upper middle class. The upper middle class in China is projected to grow from 8% of the population…
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Global Consumer Insights – India
By 2030, India is expected to become the world’s third largest apparel market with spending on clothes projected to more than double. Brands such as H&M, Gap, and Juicy Couture…
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Markets to Watch
It’s hard to forecast the economy 14 months out -- never mind 14 years -- but the current trends are clear: By 2030, the United States will be supplanted as…
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Global Consumer Insights – Thailand
Although Thailand’s apparel market is projected to grow over 60% in the coming 15 years, it remains underdeveloped. Almost 7 in 10 Thai consumers shop for most of their apparel…