Articles
Articles
Consumers
Articles | Consumer Research
This is How Parents Plan to Spend for Back-to-School 2024
Earlier this summer, Limited Too held a rooftop party in New York to kick off the return of the iconic tween brand before the start of the new school season.…
Retail/Brands
Articles | Retail Market Analysis
Here’s How Switching to Natural Fibers Can Combat Microplastic Pollution
The hazy, hot and humid month of July is here, and that means Plastic Free July is upon us. Begun in 2011, the movement is a key initiative of the…
Consumers
Articles | Consumer Research
It’s Plastic Free July – And This Is Why Consumers are Concerned About Synthetics
Amazon recently announced it has replaced 95 percent of the plastic pillows used for packaging in the U.S. and plans to phase them out entirely by the end of the…
Supply Chain
Articles | Consumer Research
In Growing Outdoor Market, The Fiber to Use When Leaving No Trace Matters
More people than ever are enjoying the Great Outdoors. And companies are responding with products that help consumers get back to nature while enjoying natural fibers, be it in their…
Supply Chain
Articles | Consumer Research
You Think You Know Cotton? Check This Out
The Nineties pop act C+C Music Factory had a hit with the song, “Things That Make You Go Hmmmm…,” which was based on a running bit comedian Arsenio Hall had…
Consumers
Articles | Fashion & Apparel Trends
The Blue Jean Birthday Story: How It Started, How It’s Going Globally
It’s funny watching movies or TV shows that don’t really seem that old but then a character makes a call from a phone booth, checks their home answering machine or…
Retail/Brands
Articles | Fashion & Apparel Trends
Here’s How to Reach Business & Sustainability Goals With Digital Design
If there’s one word coming out of fashion in 2024, it’s “sustainable.” And while there are many thoughts on what the word means and how to achieve sustainability, one area…
Supply Chain
Articles | Retail Market Analysis
Here’s How Regenerative Agriculture Benefits the Cotton Supply Chain
There is no shortage of sustainability talk in the fashion industry, especially coming off Earth Month in April. But sustainability in the cotton industry starts in the field, where growers…
Consumers
Articles | Fashion & Apparel Trends
This is Why Denim is Circular – And Why Consumers Trust It
Just four years ago when the pandemic was raging, pajamas and sweatpants became the go-to garments all day, every day and the industry wondered about the future of denim. Though…
Supply Chain
Articles | Retail Market Analysis
Earth Day 2024: Here’s How Brands Can Increase Efficiency & Quality
While Earth Day is happening on April 22, all of April is considered Earth Month, giving ample opportunity for the industry to really consider its sustainability efforts. Where fashion and…