Consumer
Digital Disruptors
Considering how ubiquitous Amazon has become to online shopping, it's rather refreshing when a brand comes along that isn't affiliated with the mega marketplace....
World Cotton Day 2021
It's World Cotton Day 2021. And while that sounds like a great reason to break out the hoodies and denim jeans, the celebration plans...
The Mindset of Global Consumers
After more than a year-and-a-half of dealing with Covid-19 and the ensuing upheaval surrounding it, a...
Fashion & The City
More than a year after COVID-19 brought New York to its knees; and a year after the social unrest and upheaval of 2020; and...
The Influencer Marketing Push
Between the pandemic, which dramatically changed life as we knew it, and then changes to Apple's cookie-based tracking rules, marketers have been handed more...
Things to Know About COVID-19 & Consumer Concerns in China (Wave 7)
74% of Chinese consumers are very concerned about Delta & other variants.
Things to Know About COVID-19 & Consumer Concerns in Mexico (Wave 7)
82% of Mexican consumers are very concerned about Delta & other variants.
Things to Know About COVID-19 & Consumer Concerns in the U.S. (Wave 7)
64% of U.S. consumers are very concerned about Delta & other variants.
The Clock is Ticking
Remember when there was talk of banning TikTok here in the U.S.? Back then, in August of 2020, the app had 100 million active...
Things to Know About Consumers & Cotton
Discover the the latest consumer survey responses about people's preference for cotton and cotton products.
Style & Comfort
The pandemic is still making it hard to make plans when it comes to going back to work. But apparel brands should count on...
Next Gen Shoppers
It's hard to say how school, events, work and retail will look in the coming months, what with COVID's Delta variant impacting protocols on...
Back-to-School 2021
88% of parents prefer their children to be dressed in cotton.
Chalk Talk 2021
This autumn, it's expected most children in the U.S. will be going Back-to-Class, not just Back-to-School (BTS). And therein lies the reason why retailers...
COVID-19 & Consumer Concerns in Mexico (Wave 6)
COVID-19 & Consumer Concerns in Mexico
COVID-19 & Consumer Concerns in China (Wave 6)
COVID-19 & Consumer Concerns in China and Mexico (Wave 6)
Weathering Social Media Storms
Accountability in the workplace generally means everyone is acting responsibly and striving to do their best for the business. But at a time when...
COVID-19 & Consumer Concerns in the U.S.
70% of consumers say pandemic experience will change the way they shop in the future.
Meeting Apparel Demands
It's been more than a year since COVID-19 shut down life as we knew it. But, now that 40 percent of the U.S. is...
The Generational Denim Wars
The Gen Z versus Millennial denim war over skinny versus loose-fit jeans is the best kind because there are no real losers. Well, unless...
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Topic:
- Active/Athleisure
- Apparel
- Care
- Commodity Economics
- Consumer Comments
- Denim
- Environment
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