Consumer
How to Tell Your Brand’s Story and Meaningfully Connect
Experiential marketing is described as a strategy that immerses customers within a product or deeply engages...
Holiday Prep Amongst a Pandemic & Economic Uncertainty
The holidays are one of the biggest spending periods of the year. But considering COVID19 may...
COVID-19 and the U.S. Consumer (Wave III)
Things-To-Know-About-COVID-19_US_Wave3
In-Store Solutions to Calm the Consumer
In recent years, new companies with straightforward apps have been the big disruptors to the apparel...
Home Textiles – Globally
Globally, consumers spent $201 billion on home textile products in 2019¹. While a drop in spending
due to the COVID-19 pandemic is expected in 2020,...
The Creature Comforts Consumers Want Now
Consumers are searching for comfort wherever they can find it, this fall. For apparel retailers, that means offering an assortment of soft, cozy clothes.
The Next Retail Model: Getting With the Streaming Program
Today's livestream shopping puts a modern, interactive and entertaining spin on direct-to-consumer shopping, something that's especially appreciated in the era of COVID.
Meeting New Demands
In casual conversations with folks who don't work in the apparel industry, many seem surprised to hear that apparel retailers didn't fare well during...
Performance Features for Kids
Even though the pandemic has played havoc with so many things, including the start of the school year, it's fairly certain kids have all...
Growth in Athleisure
In a matter of days last March, everyday office attire went from traditional workwear to workout clothes. That's if people got out of their...
Versatile Denim
No sooner did camps start, and the coronavirus was shutting them down. Likewise, Major League Baseball started its season nearly four months late and...
Back-to-School 2020
After the COVID-19 pandemic that in March led to the swift shutdown of life as we knew it, school systems were left trying to...
New Merchandising Plans
The coronavirus pandemic saw spending drop 6.6 percent in March and 12.6 percent in April, according to the U.S. Commerce Department. It did increase...
A Tale of Two Generations
States have been slowly reopening after the coronavirus pandemic saw stores, schools, work, and life in general shutdown months ago. For Gen Z and...
Home Textiles in Mexico – Supply Chain Insights
Mexican consumers spent Mex$44.3 billion (USD 2.3 billion) on home textile products in 2019. While a drop in spending due to the COVID-19 pandemic...
Home Textiles in China – Supply Chain Insights
Chinese consumers spent ¥167 billion ($23.4B USD) on home textile products in 2019. While a drop in spending due to the COVID-19 pandemic is...
Home Textiles – Supply Chain Insights
U.S. consumers spent $66.4 billion on home textile products in 2019. While a drop in spending due to the COVID-19 pandemic is expected in...
Stop the Synthetics
As the coronavirus pandemic swept across the nation, gyms and workout studios had to close their doors. The stay-at-home orders led many fitness fans...
Things to Know About COVID-19 & Consumer Concerns in Mexico (Wave II)
As the COVID-19 pandemic continues across the globe, consumers adapt their shopping to this new normal. Based on data from the second wave of...
Standing the Test of Time
Out of economic crisis comes change. But that doesn’t mean that people abandon the things that are familiar and provide comfort. It just means...
Load More Posts
Topic:
- Active/Athleisure
- Apparel
- Commodity Economics
- Consumer Comments
- Denim
- Environment
- Fiber Preferences
- Home
- Shopping
Region:
- Asia
- Europe
- The Americas