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Consumers

The Notable Reasons Why Indie Brands Embrace Natural Fibers 

It’s no secret that fast fashion and major brands have embraced petroleum-based textiles like polyester and acrylic. It’s to the point that nearly 70 percent of clothing is made of…

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Supply Chain

Why Leaving a Trace Is Becoming Important to Fashion

The issue of sustainability has become more common among fashion consumers. And now traceability is coming into play, as shoppers place a bigger import on knowing more about what they’re…

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Retail/Brands

Here’s Why Brands Are Leaning into Natural Fibers

When it comes to sustainability, apparently there is a disconnect between what shoppers want and what retailers offer. In a survey from First Insight, the predictive analytics firm found consumers…

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