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Fashion & Apparel Trends

Fashion & Apparel Trends

Media

Here’s Why Earth Day Could Bring More Natural Fibers to Fashion

Earth Day will be celebrated April 22 and this year the organization behind the movement is focusing on plastics. To be clear, Earthday.org is “demanding a 60 percent reduction in…

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Media

Consumers Want More Natural Fibers — Here’s How to Innovate & Give Them What They Want

A recent viewing of a show about tiny houses featured a man who needed to get rid tons of “stuff,” including a lot of clothes, before his family could transition…

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Media

Here’s Why Brands Should Use More Natural Fibers – And Some Who Already Are, With Success

With wildfires, drought, flooding, and a never-before-seen tropical storm that hit the desert areas of California recently, climate change is dominating headlines around the globe. Concurrently, consumers are interested in…

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Media

Why Fashion Needs to Make a Bigger Effort to Be “Plastic Free”

During the pandemic, the fashion industry waxed poetic about taking a look at itself and the amount of clothing and number of deliveries it was pumping out. A few short…

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Media

Here’s Why Modern Performance Cotton & Gorpcore Make Sense

Of all the fashion “core” looks that have come out in recent years – think Barbiecore, cottagecore, normcore – perhaps the most odd-sounding is gorpcore. The gorp portion of the…

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Media

Here’s Why the Seal of Cotton Can Benefit Fashion Brands

It’s been 50 years since the Seal of Cotton trademark was introduced. That’s a lot of time filled with a lot of memories, many of them made while wearing cotton…

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Media

Here’s Why Brands Are Leaning into Natural Fibers

When it comes to sustainability, apparently there is a disconnect between what shoppers want and what retailers offer. In a survey from First Insight, the predictive analytics firm found consumers…

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Media

Fashion & Natural Fibers

Microplastic pollution from synthetic textiles can be found all over the world — from Mount Everest, the highest point on the planet, to the Mariana Trench, the deepest oceanic trench…

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Media

How Fashion Can Give the People What They Want

On World Oceans Day this past June, the U.S. Secretary of the Interior issued an order that aims to reduce the sale and distribution of single-use plastic products and packaging,…

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Media

The Time is Now for Natural Fibers

Scientists around the globe were recently shocked when temperatures over Earth’s poles soared: Antarctica was more than 70 degrees warmer than average, while areas of the Artic registered temps more…

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